When the whole world fell apart last March and COVID-19 overtook our lives, Jewish Atlanta reeled, but it never collapsed. Jewish life carried on because we had a superpower that others lacked.
Deep human connections.
We didn’t realize it then, but it’s clear to me now that the relationships and partnerships we’ve nurtured across our Jewish ecosystem are what allowed us to respond quickly and effectively, to rise up and meet human needs.
Human connections helped us raise $4.3 million for COVID-19 relief in just six weeks. Our IT professionals moved most of our organizations to virtual operations in days, not weeks.
When our Jewish day schools switched to virtual learning, we leveraged relationships to make incredible things happen. Through our partnership with Jewish HomeLife we got our day school teachers COVID tested so they could continue to teach. When we saw that the kitchen at The Epstein School wasn’t in use, we turned it into a staging area to make meals for homebound older adults.
We invested in human connection by assigning Federation professionals to convene meetings across all our community sectors — schools, synagogues, human service organizations, older adult services, and more. Those sector conversations helped us understand community needs and prioritize our response. And they established the protocols that helped our schools, organizations, camps, and the MJCCA reopen safely.
With most of our professionals still working from home, and services being delivered virtually, people ask me all the time how we’re faring. Actually, we’re doing surprisingly well. Jewish Atlanta is recovering. That’s because our virtual connections are built on face-to-face connections that came before the pandemic.
I pray that at this moment when vaccines are finally becoming available, we may soon resume the face-to-face connections that laid the foundation that has kept us strong and resilient during this unprecedented time.
We are very proud to announce that Jewish Federation of Greater Atlanta has been selected to be part of a national grant that expands national capacity to provide Person-Centered, Trauma Informed (PCTI) care to Holocaust survivors, other older adults with a history of trauma, and their family caregivers. Atlanta was one of just 10 Federations invited to apply for funding.
Rich Walter, Federation’s VP of Programs and Grantmaking said, “Supporting Holocaust survivors and other victims of trauma has never been more necessary than during the current pandemic. This grant will enable us to not only provide crucial support to these populations but to their caregivers as well. It builds on the great work being done in our community through Holocaust Survivor Support Fund, led by Cherie Aviv, and AgeWell Atlanta as we continue to put forward a coordinated model of care and support.”
The grant offers the opportunity for invited Jewish Federations to:
• Serve more Holocaust survivors
• Develop new partnerships with agencies that work with traumatized older populations and their family caregivers
• Facilitate and foster the innovation and expansion of PCTI services
• Share promising practices in community-building and PCTI care on a national level
The 21st edition of the Atlanta Jewish Film Festival (AJFF) will be a hybrid event running for 12 days, Feb. 17-28, 2021. With audience safety and comfort in mind, AJFF has reimagined the festival experience to combine at-home virtual screenings with select drive-in movies, and expanded conversation with filmmakers and special guests.
“It’s gratifying to see that despite the pandemic, the pipeline of new films on Jewish themes is as strong as ever,” says AJFF Executive Director Kenny Blank. “Cinematic stories feed the soul at a time when we need to reignite our shared sense of humanity. We have gone to extraordinary lengths to ensure the core tenets of the festival – community, representation, storytelling, and experience – are preserved in our 2021 hybrid edition. We look forward to being ‘together through film’ in February, our motto for these COVID times.”
The 2021 AJFF film lineup, which goes live today, will include over 30 narrative and documentary features plus short film offerings, representing a diversity of genres and subjects. One very special film is Atlanta: A City Too Busy to Wait, created by three young Jewish Atlantans, Adam Hirsch, Jacob Ross, and Gabby Spatt. It documents how the Atlanta Jewish community responded to the complex challenges caused by the COVID-19 crisis with unprecedented generosity, creativity, selflessness, and collaboration, and was funded with support from a Propel Grant from Federation Innovation and AJFF’s new Filmmaker Fund.
Audiences will be able to view films from a smart TV, home theater, computer, tablet, or other mobile device. Thanks to an exclusive partnership with Mercedes-Benz Stadium, AJFF will also offer a limited number of drive-in screenings in the 11-acre The Home Depot Backyard greenspace, for a physically distanced but shared moviegoing experience.
AJFF 2021 will offer community conversation with enhanced guest programming, including speaker introductions and extensive Q&A panels that further explore the themes and topics presented onscreen.
Robin Sysler likes to say she has “a Federation heart.” “I was trained by the best of the best in the Greater Metro West Federation,” she says with pride. “From my college field placement with JESNA, the former Jewish education agency, to getting a Federation scholarship for my master’s degree in social work at the Wurzweiler school, Federation has been a huge influence. Learning from the professionals at Federation informs how I think about programs, how I see the big picture, and how I reach out to engage people.”
Robin was an active leader in Federation up north, and though she’s been in Atlanta for less than two years, her “Federation heart” kicked in immediately. Before officially moving here, a passion for Holocaust education led Robin to become a docent at The Breman Museum. It’s work she had done previously with the Holocaust Council of Greater Metro West. There she helped write Holocaust exhibition materials and gave talks and tours to groups of all ages.
Federation connections deepened when Robin went on the Women’s Philanthropy mission to Cuba. “I had been to Cuba before and understood the issues. It was the friendships we forged that were so powerful.” Poised to become the next president of Women’s Philanthropy, Robin reflects, “My passion for Federation is being hands-on, and seeing what we can do together. I want to diversify our membership and increase involvement in a significant, tangible way. I want every woman to experience the warm welcome Atlanta gave to me.”
Last week’s Propel Pitch was fast-paced and fun! With a lively virtual audience of over 225 people to cheer them on, these five current Propel grantees moved into the final round competing for the top prizes of $35K, $25K, and $20K: AgeWell Atlanta, Be’chol Lashon, OneTable Atlanta, Jewish Fertility Foundation, and Tikkun Olam Makers (TOM).
“Our panel of prestigious judges asked their organization’s representatives tough questions about their impact, leadership, plans for scale, and more.” The stakes grew higher as AgeWell Atlanta, JFF, and TOM moved to the top three.
Georgia Tech’s TOM, which stands for Tikkun Olam Makers, is part of a global movement that is bringing together people with disabilities (known as “Need Knowers”) and people with creative abilities (known as “Makers”). TOM’s mission is to develop open-source assistive technology to address the everyday challenges faced by people with disabilities.
The TOM movement started in Israel with a mission to serve 250 of the most neglected members of society — the elderly, people with disabilities, and the poor. At Georgia Tech, there are currently 10 projects in development. This new infusion of funding will help TOM scale up its team at Tech, and establish new teams on other Georgia campuses.
Georgia Tech’s TOM team is supported by Hillels of Georgia and has established partnerships with JF&CS,Camp Twin Lakes, and Jewish Abilities Alliance of Atlanta.You can see this talented TOM team in action at their upcoming Make-A-Thon, March 12-13, 2021 where student prototypes will be on display.
The day is short, the task is long, and workers are indolent, and the masters are insistent.
He goes on to say:
It is not your responsibility to finish the work [of perfecting the world], but your are not free to desist from it either (2:16).
Our Rabbis of the Talmud experienced burnout.
Faun Zarge, a burnout and resilience specialist from Boston MA was the guest presenter at our recent JumpSpark/Jewish Education Collaborative professional development evening. In her 60 minute presentation, she shared with us tools and techniques on how to avoid burnout in this unique year, as well as in general.
As Jewish professionals, we spend most of our time giving to others, often forgetting to fill our own vessels so we can continue the work we do.
She began by sharing her definition of burnout: Too many demands, too few resources, and not enough time for recovery. This is clearly the experiences of professionals who work for Jewish organizations.
Ms. Zarge asked the participants to reflect and write down three things that are most important to us. When answers where shared, what was revealed was that too few of us put ourselves first. Avoiding burnout must begin with taking time for recovery. It is imperative that we schedule into our day. This time is just as important as working on your budget or planning the next virtual class or training for teachers. According to Zarge, we are obligated to do self-care. According to Rabbi Tarfon, we are not even obligated to complete our work, but we are obligated to take care of ourselves.
Zarge went on to offer concrete things we can do to keep our fire burning.
Commit for 10 days to do something that will bring us joy and less stress:
Set a reminder in your phone to get up and walk
Take Facebook off your phone if all the “doom scrolling” is a distraction
Calling a loved one or friend you have not spoken to for awhile
Eating healthy
Ms. Zarge asked participants to share time management techniques. Things like chunking activities, grouping together similar tasks, like phone calls, answering emails, writing, figuring out your best time of day to be productive. Zarge shared research that the ideal commute time is 16 minutes – this is hard to believe coming from Atlanta- nevertheless, she recommended using our newly acquired 16 minutes (due to the pandemic) in our days to do something else. We could use it to work out, prep dinner for the evening, call a parent.
These professional development evenings with JumpSpark and the Jewish Education Collaborative are helpful and enriching. We learn together, we see that we are not alone nor isolated with our challenges. There are colleagues experiencing similar challenges. Learning and sharing together alleviates burnout as well.
2000 years ago, there was a Jewish professional who warned against burnout, and offered one simple technique: do a little at time. No need to feel overwhelmed by the task. Break it down. In the year 2020, Faun Zarge shared many more techniques and shared ways we can take care of ourselves and keep on doing great work for our community.
My name is Rachel Binderman and I am a junior on a High School program called Alexander Muss High School in Israel. At the beginning of my sophomore year I decided to sign up for AMHSI. When COVID struck I was worried that the program would not continue, but thankfully it worked out and I am now sitting in the land of Israel. Right now is a crazy time to be traveling anywhere, especially across the world. Although there are many uncertainties while traveling I felt that going to Israel was still the best decision I could have made. The fact that JumpSpark helped me get here is even more special because it has been a huge part of my high school experience through the Strong Women Fellowship. I have gotten to take the skills I learned from them to Israel with me.
When I first decided to go to Israel it was because I have always felt a deep connection to my Jewish identity, but not Israel. I came in search of a deeper connection to the land my ancestors once struggled to keep and treasured so dearly. When I settled on going on AMHSI I knew this was the right program for me. It gives me the experience to learn about the land in an interactive way and meet Jewish teens from around the world with many of the same interests as me.
When I first got to AMHSI I was in quarantine, or bidud in Hebrew, for 2 weeks. It was scary going into it knowing that I would be stuck in a room with strangers for 2 weeks. The first day was rough but by the second day these 3 girls became some of my best friends. We had many online classes learning about Israeli culture through art, music, and movies. Even in quarantine we were always busy with fun activities. I already felt the power that Israel has even though I was unable to leave the campus.
The day that we got out of bidud we were already off to our first trip (tiyul). We stayed at a kibbutz and during the 3 days that we were there we went hiking on Mount Gilboa, went to natural springs, and the beach. After this trip the country went on lockdown so we were stuck on campus but even that was amazing. We learned about Israel and had fun activities planned by our teachers and madrichim. We got close at the program during this time and even were able to get special permission to travel. We got to go on special volunteering trips at farms around Israel to help the farmers in need. After about 3 weeks lockdown started to ease up and we were able to go back on tiyulim.
We have been on many tiyulim since then and each one gets better and better. We learn about the history of Israel and the Jewish people while also having fun with our friends. I am so privileged to be able to travel around a country half way across the world during this time of uncertainty and I am grateful for every second. We have been to the North, Jerusalem, Tel Aviv, and small cities in between and I can not wait to keep exploring this beautiful land. I am so grateful for my experience here so far and I hope other high school students consider applying for this amazing program.
Caroline Rothstein, an internationally touring writer, spoken word poet and performer, spoke to a group of Atlanta teens about your own personal gods, Judaism in today, self-love, anti-semitism, and reincarnation, inspiring us to take her words into our lives and realize a greater truth in the world we face as young and Jewish women.
Rothstein has performed poetry, recited speeches, and led workshops at colleges, schools, community organizations, and other performance spaces. She was able to present to us in an interactive, non-toxic, yet inspiring space — even on Zoom.
Last fall, we had an amazing opportunity to get to know Rothstein prior to the JumpSpark Strong Women Fellowship full-group meeting. We learned how to effectively interact in a safe space on topics she planned to bring to the Jewish teens across Atlanta who come together (now virtually) to empower, learn from, and educate each other so we could take her experiences to benefit our own.
As soon as the famous “ding-dong” went off in the Zoom call, we were immediately struck by Caroline’s energy and presence. Despite being virtual, her contagious smile translated extremely well and lit up the (virtual) workspace. She immediately made us feel welcome and relieved for the discussion. She asked how everyone was doing on the call, and it felt so natural to speak with her.
Quite frankly, prior to the call, we figured we would probably talk about whatever the speaker-of-the-month wanted to talk about, having the common somewhat-awkward Zoom call atmosphere. But Caroline was different. Instead of having an already prepared and rigid event, we were able to discuss with her what we thought the event should be about. We kicked off our discussion by talking broadly about matters we think are vital to discuss today, with ideas like body image and racial injustices.
Caroline did not just hear, but listened to the actual words we were saying. It felt extremely personable that we were able to guide and facilitate the focus of the event, while understanding that with the constantly changing world, the subject matter could change.
Around two days prior to the large-group meeting, Caroline sent us an email, pretty much checking in, asking if we thought the topic we had decided on was still applicable and was tailored appropriately for the culture of the world. Caroline teaches us how to observe the world around us and illustrate the idea of recognition of our surroundings. The flexibility Caroline taught and encouraged helped this group of teens to understand how omnipresent issues in the world are ever changing.
During the full group event, Caroline shared her poems and performed spoken word. She was able to convey a message and strong feelings through each poem. We could see how strong she is, as she was able to be so vulnerable through her poetry.
We also did a couple writing exercises. We loved the letter we wrote to ourselves. Miriam wrote about how sometimes in her busy life she needs to take a moment to think and have a peaceful moment.
“Dear Miriam of the past, Life may be hectic so it’s alright to take a bit more time for yourself sometimes. Stay in your bed longer if you want or do a 15 step skincare routine.”
Overall, Caroline was an amazing speaker, and we’d love to hear more of her poems in the future. She left us with the feeling that it is OK to be every single part of ourselves, no matter the circumstances or how different you are. Because of Caroline, in the future, we feel that we will be able to do what we want in our professional and personal lives.
The Strong Women Fellowship meeting with Caroline Rothstein ended with sharing take-aways from the session.
Miriam Raggs is a 10th grader at The Weber School and Noa Young is a 10th grader at North Springs High School. Both are second-year Fellows and Peer Leaders for the JumpSpark Strong Women Fellowship.
Read the original article published in VoxAtl here.
Sarah Dowling and Justin Meszler may not be old enough to vote, but they’re making an impact in the upcoming Georgia Senate runoff election.
“Everyone deserves to have their voice represented in government,” Dowling said.
Dowling and Meszler, both 16, are youth volunteers and organizers for “Every Voice, Every Vote,” the Reform movement’s national, non-partisan civic engagement campaign. The campaign focuses on combating voter suppression, mobilizing young voters ages 18-29, and encouraging 100% voter turnout from Reform synagogues and communities around the country.
The state is the site of two runoff races for the U.S. Senate, which on Jan. 5 will determine which party will control the U.S. Senate. If Democrats win both seats, the Senate will be evenly split between Democrats and Republicans, with Vice President-elect Kamala Harris holding the tie-breaking vote.
Dowling, a Georgia resident, recently led a voter registration drive at her school in Atlanta. She registered more than 20 voters and handed out more than 400 voter guides, complete with information about voter registration and early voting.
“It’s up to people to decide whether the current people in power represent their values, or whether the people who are running now against them represent their values. This election allows people to have a voice, and that’s why it’s so important,” Dowling said, taking a quick break from organizing a “phone banking party” for teens planning to call older congregants.
Sarah Dowling hands out voter registration guides at her high school (photo courtesy of Sarah Dowling)
The movement’s campaign, run out of its Religious Action Center, began as a national effort during the general election, then concentrated its efforts in Georgia by setting up a partnership with JumpSpark, a Jewish youth programming organization in Atlanta.
“When it became very apparent that there was going to be this runoff, we started thinking almost immediately about how we were going to organize the teens in our community and get out the teen vote,” said JumpSpark’s director, Kelly Cohen.
Courtesy of Sarah DowlingReform Jewish teens including Sarah Dowling holding a voter registration drive at their school in Atlanta.
Meszler, a high school junior, lives in Massachusetts and has been involved in the Religious Action Center’s effort since the general election. He participated in a group that has sent close to 10,000 postcards encouraging people to vote throughout the 2020 election cycle and including the Georgia runoff.
He has also organized phone banking events through the Religious Action Center, and its partner, the Center for Common Ground, which aim to connect specifically with people of color in states with high levels of voter suppression.
Now, Meszler’s efforts are focused entirely on Georgia.
“It’s obvious that young people are so good at calling attention to an issue, shining a spotlight on it, and not taking that spotlight off, even in the middle of a pandemic,” said Logan Zinman Gerber, the national teen campaign organizer for the Religious Action Center.
Voter registration has surged in the state since the Supreme Court’s decision on Shelby vs. Holder in 2013, which invalidated a key part of the Voting Rights Act of 1965 by giving nine states more leeway in changing their election laws without federal preclearance. But the increase in registered voters has outpaced the number of available polling locations, and the problem is especially acute in predominant Black precincts.
According to data collected by Georgia Public Broadcasting/ProPublica, the average wait time after 7 p.m. across Georgia was 51 minutes in polling places that were 90% or more nonwhite, but only 6 minutes in polling places that were 90% white.
Courtesy of Sarah DowlingVoter registration guides created by Dowling and other Reform Jewish students for the voter registration drive
For Meszler and Dowling, passion for civic engagement and social action is rooted in Jewish values.
“Through this work of making sure that everyone’s voice is heard, I feel in a way that I am practicing my Judaism,” Meszler said. “Everything that I’ve done in social action has been tied to Judaism.”
Dowling cited the Jewish values of tikkun olam, repairing the world, and tzedek tzedek tirdof, which means “justice, justice you shall pursue,” as guiding principles that motivate her to participate and engage others.
“I feel like voting is our main way as citizens of repairing the world. A vote is a way of pursuing justice for the people who either are underrepresented, or who can’t vote,” said Dowling. “If we elect leaders who we think reflect our own values, we play a role in shaping the world that we want to see.”
As the runoff approaches, the Religious Action Center and teens from the youth civic engagement campaign are redoubling efforts and continuing to try to reach as many eligible voters as possible.
“Check in with your friends and family in Georgia, see if they’ve voted or if they have plans to vote,” Dowling said. “You have the biggest impact on the people in your life, and it is so easy to just reach out to people.
We are proud and excited to announce a significant expansion of the Atlanta Jewish Foundation (AJF) professional team and services as we seek to grow philanthropic assets for the Jewish community. In 2020 the Foundation spearheaded a massive philanthropic response to help stabilize and support the Jewish ecosystem throughout the coronavirus pandemic and beyond. Our fundholders gave more than $38 million in grants to over 1,000 organizations, much of it directed to.
We have added two newly created positions and an enhanced mix of service offerings to serve our fundholders better in 2021. “There is huge growth and investment happening in the Jewish community,” says Christy Butler Eckoff, Chief Foundation Officer and Managing Director of AJF. “People are seeing first-hand how their generosity sustains the causes they care about today and for generations to come, ensuring a more vibrant, vigorous Jewish Atlanta and a better future for the world.”
Jori Mendel has been named Deputy Director where she will bring her sales, marketing, and innovation experience to lead efforts on direct outreach to potential individual fundholders and grow and steward the Foundation’s planned gift portfolio. Staci Eichelbaum has been named Director of Philanthropic Advising where she will bring her expertise and training on family philanthropy, philanthropic advising, giving circles, and NextGen engagement to lead efforts with existing fundholders on their personal philanthropy, family philanthropy, educational events, and collaborative giving.
They strengthen our team of experienced professionals. Kathy Evans, Director of Foundation Operations, brings several years of operations and finance experience in the for-profit sector and leads operations for the Foundation. Cindy Weik, Donor Services Associate, has been with the Foundation for 14 years providing excellent customer service and leading gift acknowledgment and grants. Rachel Rosner, LIFE & LEGACY® Coordinator, brings years of executive experience at large retailers and leads efforts around the LIFE&LEGACY program and Foundation marketing.
AJF currently manages and stewards $330 million in assets for the Jewish community and has a goal to grow its portfolio to managing $1 billion over the next decade. “Our goal is to make AJF the go-to place for philanthropic funds, family and personal philanthropy, planned giving, asset management, and Jewish generosity,” Christy Eckoff explains. “AJF has a deep understanding of community needs and the organizations that are addressing them.”
Below are some examples of NSCY Summer Programs to Israel:
Euro— Travel around Europe for two weeks before journeying to Israel to visit Safed, Eilat, Tiberias and many more cities and sites on this co-ed trip.
Euro GO (Girls Only) – Travel with great girls from across the country around Europe for two weeks before journeying to Israel to visit Safed, Eilat, Tiberias and many more cities and sites on this co-ed trip
GIVE — Girls Israel Volunteer Experience (GIVE) is for exceptional high school girls who want to experience Judaism firsthand through the art of giving back in Israel.
Israel ID – Israel ID is a co-ed program that travels through the land of Israel.
JOLT Israel– Our leadership program will show you Israel in a whole new way while you create and run a 10-day camp for Israeli kids in need.
JSU GO Atlanta – Travel and see Israel in this once in a lifetime adventure for Atlanta public school teens.
Kollel — Spend an unforgettable summer in Israel filled with intense learning, world-class sports, and great trips.
Michlelet — An extraordinary program for teenage girls looking to spend their summer in a productive way by learning Torah and touring Israel.
NFTY in Israel is a chance for teens to experience the true culture and history of Israel through a variety of social and educational opportunities. Focusing on all that Israel has to offer, this trip is for the teen who is ready to explore their progressive Jewish values from a whole new angle! Come discover yourself on the adventure of a lifetime and make lifelong friendships along the way.
Touch ancient ruins visited by your ancestors for thousands of years. Eat delicious pita fresh off the fire. Climb sand dunes. Hike mountains. Swim in the Mediterranean. Float in the Dead Sea. Wander with your friends and meet amazing new people. Explore your progressive Jewish values from new angles. Discover yourself on the adventure of a lifetime.
Choose from several specialty trips, including a deep Hebrew immersion, a trip through the lens of social justice, a sports trip for athletes, and a sci-tech Israel trip.
For over 60 years, USY has provided Jewish teens with transformative travel experiences, opening their eyes to new places, different ways of life, and some of the world’s most spectacular sights.
On a USY Summer Experience, you will gain independence and a better sense of self, form lifelong bonds of friendship with teens from across North America, be immersed in other cultures and see the world from a different perspective, develop a deeper understanding of global issues and conflict, repair the world in local communities through volunteer work and service, and discover the joy of Jewish living through fun, meaningful experiences that create a lasting impact.
Now, it’s YOUR turn to have the summer of a lifetime in the U.S., Canada, Israel, Europe, or the Dominican Republic. See where USY Summer Experience takes you, and register today.
Ramah Israel Seminar is a six-week travel program in Israel, designed for entering 12th graders who are graduates of the ten Ramah overnight camps in North America. For over 50 years, Ramah Seminar has been an outstanding way for teens to experience Israel. Seminar is an intensive experience of study and travel, combining hiking and trekking throughout Israel with text study, challenging discussions and hands-on learning. Seminar participants travel Israel from north to south, gaining an in-depth perspective of Israel’s history and future. Seminar is an opportunity to live the Ramah life in Israel, combining all that is central to camp – community, connection and growth.
Discover Israel’s many treasures on a transformative journey with a focus on historical exploration, exhilarating adventures in nature, and cultural connections.
Travel from the far north in the Galilee to the deep south at the Red Sea as we visit ancient Jerusalem, modern Tel Aviv, the lush Golan Heights, the vast Negev Desert, the unsinkable Dead Sea, and the stark mountaintop fortress of Masada. Along the way, you’ll take part in an authentic archaeological dig, sample the world’s very best falafel, spend a night sleeping under the desert stars, and experience the innovative energy of Tel Aviv first-hand.
More than a tour, this is an opportunity to understand Israel’s dynamic society first-hand while finding your own connection to this storied land. Explore what it means to be Jewish from an Israeli point of view, understand the complex politics of the Middle East with real-world insights, and practice Jewish values through hands-on volunteering and Shabbat experiences.
Some of our Israel Journey trips will have the opportunity to attend The Maccabiah Games. Often referred to as “the Jewish Olympics,” this is the world’s largest Jewish athletic competition that takes place every four years in Israel.
Travel from the Golan Heights to the shores of Eilat and everywhere in-between. Swim in the Kinneret, visit archeological digs, hike through the mountains and float in the Dead Sea and much more.
Explore your Jewish Heritage
Judaism will come alive as you pray at the Western Wall, hike up Masada and visit all the holy sites Israel has to offer. Connect to the past and discover your future.
Meet Other Jewish Teens
JSU GO is designed for public school teens looking to learn more about their Jewish heritage through hands-on, meaningful experiences.